2014.114.038
Booklet
Creative Advertising That Sells, A Summary of Clyde Bedell's Basic Principles From His Lectures in Detroit Under Auspices of The Detroit News
Booklet distributed by the Detroit News' Advertising Department containing advertising advice from Clyde Bedell, a California-based writer and lecturer. The back cover and last two pages of the booklet contain ads promoting advertising in the Detroit News. The booklet is staple-bound in a white paper cover with black text on the front.
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