Report

Report of Radio Survey for King-Trendle Broadcasting Corporation

One "Report of Radio Survey for King-Trendle Broadcasting Corporation Conducted on January 17, 1940," that was prepared by the Hooper-Holmes Bureau, Inc. The report has a heavyweight textured tan paper cover with a logo and black printed text on the front that reads "The Hooper-Holmes Bureau, Inc., 102 Maiden Lane, New York, N.Y." It contains 6 pages of black typewritten text on white paper that give details about a radio survey of 504 households along with the resulting market share figures for Detroit area radio stations including WXYZ, WWJ, WJR, and CKLW. The pages are held in the report cover with three brass prong type fasteners that are located along the cover spine.