U-Matic

City of Detroit
"Be A Part of the Heart of Detroit"
2 minute video

U-Matic tape containing the promotional video featuring the Four Tops' jingle "Be a Part of the Heart of Detroit (Do It In Detroit)." The song plays over a montage of scenes showcasing the city and its attractions. Among the included scenes are those of downtown, Belle Isle, the Four Tops, African drummers, the Montreux-Detroit Jazz Festival, Boblo Island and the Boblo boats, Greektown, sports, industry, construction, Eastern Market, the Detroit Institute of Arts, and Ethnic Festivals in Hart Plaza.

The video is on a Fuji U-Matic tape with a handwritten J. Walter Thompson USA, Detroit Audio Visual Center label on its top. The tape is housed within a blue vinyl-covered clamshell case with a J. Walter Thompson label affixed to its cover.